We suggested to our client Bootcamp Pilates that they should host a fitness brunch to showcase the new classes that they were planning to offer at some of their London studios.

We worked with the General Manager and Founder at Bootcamp Pilates to organise and run two morning classes of Pilates followed by brunch at Bluebirds on the Kings Road, London.

The Brief

Our brief involved sourcing a venue, fitness instructor, brunch menu and arranging for journalists and bloggers/influencers to attend the fitness brunch event.

The event took place in the private members’ section of Bluebird Chelsea on the King’s Road, London. We organised two classes that would facilitate 15 people per class and the Pilates was instructed by the General Manager, Elliot Lake.

The attendees were able to choose from two different breakfast options when confirming their tickets online and juices and smoothies were also provided. Everyone left the brunch with a goody bag which included a range of free samples from supporting wellness companies.

The Results

  • The pilates fitness brunch event had 30 attendees in total.
  • Coverage of the event was written about by 12 bloggers/influencers and 5 mainstream consumer press magazines.
  • Feedback for both fitness brunch events was 100% positive from participants and companies who supported the events through goody bag samples were also happy with the brand exposure with journalists and influencers.

To find out how we can help organise and host an event for you, contact us here.

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